May

Community State Bank recently received two Gold Awards from the Iowa Bankers Association (IBA) for its television commercials and Gene Chizik Commemorative Coin multi-media campaign.

The IBA’s annual Best of Iowa honors recognize excellence in bank advertising, marketing and community development. 

A panel of judges including non-bank marketing, advertising and economic development professionals selected CSB’s winning entries from a field of 104 submitted by commercial banks from around the state.

CSB President and CEO Mark Degner (right) and Marketing Officer Jacquie Holm-Smith (left) accept two Gold Awards at the Iowa Bankers Association’s annual Bank Marketers Conference.

Gene Chizik Commemorative Coin

This promotion was designed to make a unique impression in a competitive marketplace. From July-December, 2007, CSB marketed a $15 limited-edition coin honoring ISU’s new football coach. As a result of the multi-media efforts, more than 1200 coins were sold, and extensive local and nationwide media coverage was received.
 

CSB Television Commercials

Three commercials were created to reinforce the bank’s unique brand image. All were scripted internally and produced locally using CSB employees as talent. “Generations” focuses on CSB’s history as a reliable community bank for generations. “Redefining Simple” highlights CSB’s extended hours and convenient services that support its tagline. “Trusted Friend” features a dog as a symbol for CSB as a loyal, trusted friend.

Iowa-owned Community State Bank is a full-service financial institution, offering banking, mortgage, insurance and financial solutions at ten convenient metro locations. To find out how Community State Bank is Redefining Simple^TM, visit www.bankCSB.com.            

The Iowa Bankers Association is the statewide trade association representing commercial banks and thrifts. The association provides its members with assistance in government relations, communications, marketing, regulatory compliance and education. 
 

Community State Bank is pleased to welcome Kaila Boothroy as its new Human Resources Manager. Her primary responsibilities will be providing strategic direction and oversight of all Human Resource functions according to the bank’s policies and practices, employment laws and ethics.

A graduate of Iowa State University, Boothroy brings with her almost ten years of human resources experience. She is a local member of the Central Iowa Society for Human Resources Management, national member of the Society for Human Resources Management, and lifetime member of Psi Chi, the National Honors Society in Psychology.

  
In 2006, Boothroy was also recognized among the Corridor Business Journal’s Forty under 40 honorees for Business/Community Leadership. Boothroy resides in Pleasant Hill and in her spare time likes to water-ski, travel, practice yoga and spend time with family and friends.

Cheri Hahn has been named bank manager of Community State Bank’s south side location at 4811 SE 14th Street.

Hahn has held various retail positions during her 12-year career at CSB. As bank manager, she will oversee retail operations, training, sales coordination, staff management and customer service.

A Dubuque native, Hahn worked for Dupaco Community Credit Union for six years prior to joining CSB. She and her husband Kevin reside in Pleasant Hill with their three children Crista, Korey and Kaylee. 
 

  
Hahn is also a member of the South Des Moines Chamber of Commerce, an AWANA club leader, a volunteer for Hope Ministries, and is actively involved in the fight against cancer as a "Relay for Life” team captain. In her spare time enjoys interior design, being active in her church, and spending time with friends and family.